Nike Sportswear is set to release a new Blazer Mid that pays homage to the day the Swoosh was officially trademarked. For over the 57 years, NIKE, Inc. has created products that drew inspired from the world around by their latest introspective exercise, draws inspiration for its logo (Swoosh) that is so synonymous.
This Nike Blazer Mid ’77 features the exact date the swoosh was trademarked, (June 18th, 1971) printed on the lateral below an orange outline of the Swoosh that seats atop a white leather upper with suede overlays on the eyelets, forefoot, and heels, paired with Orange contrasting accents and rubber outsole. Finishing off the design is a Golden Swoosh with a solitary diamond lace dubrae.
Nike Blazer Mid ’77 SE Color: White/Orange-Summit White-Sail Style Code: DH6757-100 Release Date: 2021 Price: $110
Branding on the tongue label and upper heel underlay also harken back to the earliest iteration of “nike,” which has been utilized on other heritage-inspired products too. Underfoot, sole units abandon any use of the Carolyn Davidson-designed logo in favor of a “colorless” midsole and vibrant, citrus-covered outsole.
An official release date hasn’t been confirmed, but this Blazer Mid is likely to launch around June 18th to celebrate the swoosh’s 50th anniversary.
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